In Person Feedback on a New Way to Hang Plants

THE PUMPKIN PATCH, THE FIRST REAL TEST

This weekend, Hook & Vine went out into the world.

I packed up a bunch of plant hangers, set up a booth at the pumpkin patch here in Bonners Ferry, and got to do something I haven’t really been able to do online:

Watch people discover Hook & Vine in real time.

And honestly?

The feedback blew me away.

One of my favorite comments came from someone who told me:

“I stopped hanging plants altogether because it was so hard to get them into macramé hangers.”

That is exactly the problem I was trying to solve.

Because if you’ve ever tried to get a big, trailing plant into a traditional hanger, you know the struggle. You’re lifting the pot, moving the vines, trying not to crush leaves, trying not to spill soil, and somehow you’re supposed to get the entire plant through an opening that wasn’t designed for the plant you’ve already grown.

That was the moment that started Hook & Vine for me.

So hearing someone say they had simply stopped hanging plants because of that problem?

That hit.

Then came the other reactions.

“That’s brilliant.”

“This is going to revolutionize the houseplant world.”

People immediately understood what made it different.

And then there was something I hadn’t expected quite as much:

People weren’t just interested in how it worked.

They loved how it looked.

That matters to me.

I didn’t want to make something that was only functional. I wanted to make something that could actually hold its own in a room.

Something with texture. Shape. Hardware. Presence.

Something you don’t want to hide once the plant is in it.

And standing there at the pumpkin patch, surrounded by all that North Idaho scenery, I kept thinking about how perfectly that felt.

Hook & Vine was made here.

The materials, the experimenting, the prototypes, the problem-solving — all of it happened here in Bonners Ferry.

And now this little invention was sitting outside in the middle of the community, surrounded by pumpkins, hay bales, fire pits, food trucks, coffee, donkeys, and people just stopping by to see what the hell this thing was.

It felt very right.

This weekend wasn’t just about selling plant hangers.

It was the first time I got to stand behind the thing I’ve spent so much time building and hear people tell me what they see in it.

And that’s probably my favorite part of making something:

You start with an idea.

You build it.

You put it into the world.

And then it starts becoming something bigger than the idea you had in your head.

So, Bonners Ferry — thank you for the conversations, the encouragement, the compliments, the questions, and especially for getting excited about something I worked really hard to bring to life.

The tangle-free rebellion is officially out in the wild.

And we’re just getting started.

— Tasha
Hook & Vine Co.